BBQ, Bands & Brew fundraiser raises $116,000 to benefit Lee BIA Builders Care

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Builders Care, the nonprofit charitable arm of the Lee Building Industry Association (BIA) raised a record total of $116,000 during the seventh annual BBQ, Bands & Brew event held Sunday, April 3 at the Lee County Alliance for the Arts. Presented by All Star Equipment Rentals and Sales, the fundraiser attracted more than 7,500 guests, featuring live music, local barbecue restaurants, vendors, a barbecue competition, the fourth annual Poker Run, a cornhole tournament and activities for children. Funds raised from the event benefited Builders Care, which provides emergency repairs and construction services to elderly, disabled and economically disadvantaged residents in Lee County.

“With the help of about 175 volunteers, a dedicated board of directors and our hardworking staff, we produced another amazing evenPhoto 7t to benefit Builders Care, achieving a 38 percent increase in funds raised over last year’s event,” said Christi Pritchett Sarlo, executive director of Builders Care. “We thank the local bands, vendors, sponsors, fantastic weather and phenomenal Southwest Florida community for making this day such a success.”

Live music was performed throughout the festivities by Soapy Tuna, Rocker, Deb & the Dynamics and The Alter Ego Band of Fort Myers, and nine barbecue vendors and Artisan Gelato by Norman Love provided delicious food for guests to enjoy. A team of celebrity judges voted BurgerQue as winner of Best BBQ in Town. Other winners included Best Side Dish by Famous Dave’s, Best Ribs by MOFO’s, Best Chicken by Sweetwater Wings & Ribs,Photo 2 Best Pork by BurgerQue, Best Presentation by Famous Dave’s, and for the seventh year straight, the People’s Choice Award went to Jonesez BBQ.

The seventh annual BBQ, Bands & Brew was presented by All Star Equipment Rentals and Sales as title sponsor. Other sponsors included Ferguson, Sunset Air Conditioning, Gateway Charter School, Cape Coral Plumbing, Moen, Minto Communities, Stock Development, Action Automatic Door & Gate, Acra Electric, Banks Engineering, Brent’s Music, Carter-Pritchett Advertising, Everglades Farm Equipment, Five County Insurance, Florida Hydronic Solutions, Florida Weekly, Grabber Construction Products, Happenings Magazine, iHeartMedia, Kinetico Quality Water, Land Solutions Inc., Lee County Electric Cooperative (LCEC), J Steakley Wealth Management, Juniper Landscaping, J.W. Craft Portable Restrooms, Lightning Wireless Solutions, N Square, Nilles Design Group, Priority Marketing, Promotional Incentives, Sarlo Power Mowers, Southern Accents Catering, Southern Gulf Equipment, Stevens Construction, Suncoast Beverages/Budweiser,Photo 6 and WINK-TV.

Builders Care is the nonprofit charitable arm of the Lee Building Industry Association (BIA). Its objective is to provide emergency repairs and construction services to elderly, disabled and economically disadvantaged people who are unable to obtain home repairs through traditional means. To date, Lee BIA Builders Care has put more than $3.8 million in construction services back into the community at no cost to homeowners in need.  Builders Care enlists the volunteer services of Lee BIA members and leverages grants and donated materials to provide construction and remodeling services to qualified homeowners throughout Lee County. Certified Building Partners include Stock Development and Minto Communities. Major supporters include Cape Coral Plumbing, Ferguson Enterprises, Nilles Design Group, Priority Marketing of Southwest Florida, Sunset Air and The Aubuchon Team of Companies. Builders Care is headquartered at the Lee BIA offices at 10501 Six Mile Cypress Pkwy., Suite 118 in Fort Myers. The BuilPhoto 9ding Industry Association (www.BIA.net) is a 50-year-old association affiliated with National Home Builders Association and Florida Home Builders Association to serve the local building and related industries to strengthen our community by advancing a professional building industry through advocacy, education and services. Donations can be made online at www.LeeBuildersCare.org, or to the Builders Care general fund at BB&T Page Field branch at 4959 South Cleveland Ave. in Fort Myers. More information is available by calling 239-938-0056.

Builders Care presents BBQ, Bands and Brew fundraiser April 3

Builders Care, the nonprofit charitable arm of the Lee Building Industry Association (BIA) is hosting the seventh annual BBQ, Bands and Brew on SuPhoto 2nday, April 3 from 11 a.m. – 6:30 p.m. at the Lee County Alliance for the Arts, 10091 McGregor Blvd. in Fort Myers. All Star Equipment Rentals and Sales is this year’s title sponsor. The fundraiser is open to the public and will feature live music from Soapy Tuna, Rocker, Deb & the Dynamics and The Alter Ego Band of Fort Myers, along with several local barbecue restaurants, vendors, BBQ competition to name the Best BBQ in town and activities for kids. Admission is $10 per person. Children ages 12 and under are free, and free parking is available.

Also part of the event is the fourth annual Poker Run that begins at 9 a.m. at Six Bends Harley-Davidson and includes a ride around Fort Myers before ending at BBQ, Bands & Brew at the Lee County Alliance for the Arts. Registration is $25 and $10 for passengers, and includes admission to the event. Best hand wins $500 and Harley-Davidson gear.

New to this yeaPhoto 8r’s event is a cornhole tournament, which will begin with registration from 11 a.m. to noon, with the tournament commencing at noon. The tournament is open to the public, double-elimination format and participants must bring a partner to play. The cost is $20 per two-person team, and prizes include $400 for first place and $100 for second place.

The seventh annual BBQ, Bands and Brew is presented by All Star Equipment Rentals and Sales as title sponsor. Other sponsors include: Ferguson, Sunset Air Conditioning, Gateway Charter School, Cape Coral Plumbing, Moen, Minto Communities, Stock Development, Action Automatic Door & Gate, Banks Engineering, Brent’s Music, Carter-Pritchett Advertising, Everglades Farm Equipment, Five County Insurance, Florida Weekly, Grabber Construction Products, Happenings Magazine, iHeartMedia, Kinetico Quality Water, Land Solutions Inc., Lee County Electric Cooperative (LCEC), J Steakley Wealth Management, Juniper Landscaping, J.W. Craft Portable Restrooms, Lightning Wireless Solutions, N Square, Nilles Design Group, Priority Marketing, Promotional Incentives, Sarlo Power Mowers, Southern Gulf Equipment, Stevens Construction, Suncoast Beverages/Budweiser, and WINK-TV.

Tickets can be purchased at the door or at Lee County Alliance for the Arts at 10091 McGregor Blvd. in Fort MyePhoto 1rs, Stevens Construction at 6208 Whiskey Creek Drive in Fort Myers and the Lee BIA office at 10501 Six Mile Cypress Parkway, Suite 118, in Fort Myers, or tickets can be reserved by calling 239-938-0056 or emailing BBQ@bia.net. Additional information is available at www.BBQBandsandBrew.com.

Builders Care is the nonprofit charitable arm of the Lee Building Industry Association (BIA). Its objective is to provide emergency repairs and construction services to elderly, disabled and economically disadvantaged people who are unable to obtain home repairs through traditional means. To date, Lee BIA Builders Care has put more than $3.8 million in construction services back into the community at no cost to homeowners in need.  Builders Care enlists the volunteer services of Lee BIA members and leverages grants and donated materials to provide construction and remodeling services to qualified homeowners throughout Lee County. Certified Building Partners include Stock Development and Minto Communities. Major supporters include Cape Coral Plumbing, Ferguson Enterprises, Nilles Design Group, Priority Marketing of Southwest Florida, Sunset Air and The Aubuchon Team of Companies. Builders Care is headquartered at the Lee BIA offices at 10501 Six Mile Cypress Pkwy., Suite 118 in FoPhoto 3rt Myers. The Building Industry Association (www.BIA.net) is a 50-year-old association affiliated with National Home Builders Association and Florida Home Builders Association to serve the local building and related industries to strengthen our community by advancing a professional building industry through advocacy, education and services. Donations can be made online at www.LeeBuildersCare.org, or to the Builders Care general fund at BB&T Page Field branch at 4959 South Cleveland Ave. in Fort Myers. More information is available by calling 239-938-0056.

LeeSar to honor Cape Coral soldier, the late Capt. Daniel William Eggers on Feb. 11

Lee County family to receive original portrait of their son at The American Fallen Soldiers Project event

Capt. Daniel William Eggers

To honor the service and sacrifice of the late Capt. Daniel William Eggers, LeeSar, a regional health care supply chain management company, will present The American Fallen Soldiers Project event on Feb. 11. In 2004, Eggers was killed in action in Afghanistan during his second tour of duty with the U.S. Army when his Humvee struck a land mine. He has been awarded two Bronze Star Medals, one adorned with a “V” device to designate valor, the Purple Heart, and a U.S. military base in Kabul, Afghanistan was renamed Camp Eggers in his honor after his passing.

The event is open to the public and will be held from 11:30 a.m. to 1 p.m. at Harborside Event Center, located at 1375 Monroe St. in Fort Myers. Registration can be completed online at www.AmericanFallenSoldiersProjectSWFL.org or by mail for check payments. A printable registration form is available on the event website. Individual tickets are available for a donation of $20, or $150 donation for a reserved table of eight, and will include lunch and a portrait presentation ceremony. Proceeds from the event will benefit The American Fallen Soldiers Project.

Daniel Eggers

This cause holds a special place in the heart of LeeSar president and CEO, Robert Simpson. As a veteran of the U.S. military, Simpson strongly supports all branches of the military and believes that the Southwest Florida community can offer valuable support to military servicemen and women and their families.

“While attending a previous portrait presentation by The American Fallen Soldiers Project, I had the opportunity to witness the impact this event has on grieving families of soldiers who paid the ultimate sacrifice for our country,” Simpson said. “There are so many families in Southwest Florida that have loved ones who have or are currently serving our country, and the LeeSar family feels privileged to provide our community with the opportunity to honor these men and women dedicated to our freedom.”

The American Fallen Soldiers Project - Logo

The American Fallen Soldiers Project honors fallen military by presenting grieving families with a portrait to memorialize their loved ones, and has presented approximately 200 portraits since its inception in 2007. With many of his family members in attendance at the event, Eggers’ parents, Bill and Margaret Eggers, will receive an original portrait of their soldier, created by artist and founder of The American Fallen Soldiers Project, Phil Taylor. Members of the Southwest Florida community have also joined LeeSar to honor the late Eggers. Army Maj. Gen. James Dozier, retired, a well-known military figure from Fort Myers, will serve as the master of ceremony for the event. Involved in JROTC programs throughout Lee County, Dozier knew Eggers as a student while he was enrolled in JROTC at Cape Coral High School. Father Bob Tabbert of St. John XXII Catholic Church will present the invocation with additional ceremonials support from the Lee County Sheriff’s office, Fort Myers Police Department and Cape Coral Police Department.

Maj. Gen. James Dozier with Daniel Eggers - Cape Coral High JROTC

Originally from Pueblo, Colorado, Eggers moved to Cape Coral with his family in 1987. Eggers was commissioned as a Second Lieutenant in the U.S. Army Infantry in 1997 and began training for Special Forces in 2001. He earned his Green Beret two years later. After completing the Army Arabic Language School, becoming fluent in Arabic, he was deployed to Afghanistan in 2003. While in Afghanistan, Eggers served as a detachment commander in the 1st Battalion, 3rd Special Forces Group (Airborne) in the U.S. Army. Eggers hails from a family with a long line of military service, including his great-grandfather who was a member of Theodore Roosevelt’s Rough Riders, his father who served in Vietnam and his younger brother who served two tours in Iraq.

Sponsors of the event include LeeSar, LeeSar Staff, Paces MedEquip, ACS – American Contract Systems, Mission BBQ, Crowne Plaza Hotel at Bell Tower Shops, Gates Construction, Six Bends Harley-Davidson, City of Fort Myers, McKesson Corporation, Ken Sneeden & Associates, Full Circle Production, Harmon’s Audio Visual, Connor’s Steak & Seafood, Culinary Solutions, Priority Marketing, Harborside Event Center, Lee Memorial Health System-Military Support Program, Integrated Medical Logistics, Lee County Sheriff’s Office, Cape Coral Police Department, Fort Myers Police Department, Bryan Duke and Victory Layne Chevrolet.

For more information about The American Fallen Soldiers Project, visit www.AmericanFallenSoldiersProjectSWFL.org.

Formed as a cooperative effort by Lee Memorial Health System and Sarasota Memorial Health Care System, LeeSar provides hospitals, physicians offices, dental care centers, and ambulatory and outpatient surgical centers with a variety of healthcare supply chain services including the acquisition and distribution of medical supplies; packaging of pharmaceuticals; surgical instrument sterilization; surgical pack manufacturing; repair and express delivery of surgical instruments; food preparation; centralized purchasing; and contract management and negotiations.

LeeSar Regional Service Center functions 24 hours per day, seven days per week to service hospitals and healthcare organizations and providers throughout the Southeastern U.S. including Lee Memorial Health System, Sarasota Memorial Health Care System, Central Florida Health Alliance in Leesburg, Fla. and Huntsville Hospital in Huntsville, Ala.

Since its inception in 1998, the company has been recognized for its innovation and progressive business practices with numerous awards and accolades. Most recently, LeeSar received the Senator’s Choice Award, presented by Senator Michael Bennett, recognizing LeeSar as “The 2011 Most Innovative Company” in the state of Florida. For more information, visit www.leesar.com.

 

Priority Marketing, Women’s Foundation of Southwest Florida win state award

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The Florida Public Relations Association honored Priority Marketing and the Women’s Foundation of Southwest Florida with an Award of Distinction at the Florida Public Relations Association’s 2015 Golden Image Awards.  The winners are selected by a panel of industry professionals outside the state of Florida who evaluate entries based on several criteria including a situational analysis, objectives, implementation, results and budget.

Priority Marketing and the Women’s Foundation of Southwest Florida were awarded the Award of Distinction for the development and execution of a public service campaign to raise awareness of the prevalence of human trafficking in Southwest Florida, to promote the Human Trafficking Resource Center and to generate attendance at the first annual human trafficking awareness seminar in Southwest Florida.

The Florida Public Relations Association’s Image Awards is an annual competition that recognizes measurable excellence among Florida public relations professionals.  Priority Marketing has won more than 100 Golden Image Awards since its inception in 1992.

Established in 1992, Priority Marketing is a full-service marketing, advertising, public relations and web development firm. The company is located at 8200 College Pkwy., Suite 201 in Fort Myers. For more information call 239-267-2638 or visit www.prioritymarketing.com. Also, follow Priority Marketing online at twitter.com/prioritymktg or on Facebook. For recent news and marketing insights, visit the blog: www.SouthwestFloridaMarketingForum.com.

Priority Marketing honored as Partner of the Year by Lee Builders Care

Posted December 18th, 2013 by Priority Marketing and filed in News, Public Relations

Priority Marketing was among several building partners and volunteers recently recognized by Builders Care for service and commitment to Southwest Florida’s elderly, disabled and economically disadvantaged homeowners and their families. Priority Marketing received the 2013 Partner of the Year award for on-going contributions in public relations services to Builders Care, the nonprofit charitable arm of the Lee Building Industry Association (BIA). Priority Marketing has contributed more than $100,000 in public relations services to Builders Care since the organization’s inception in 2006.

“Priority Marketing is honored to be a founding partner of Builders Care, joining local building partners to make a difference for so many homeowners in Lee County,” said Teri Hansen, president, Priority Marketing. “Every Builders Care project is a compelling and heartwarming example of how a community can pull together to help deserving neighbors. The support of area businesses and individuals ensures that we can continue to provide necessary repairs and renovations for qualifying families in Lee County for many years to come.”

Builders Care is the nonprofit charitable arm of the Lee Building Industry Association (BIA). Its objective is to provide emergency repairs and construction services to elderly, disabled and economically disadvantaged people who are unable to obtain home repairs through traditional means. Builders Care enlists the volunteer services of Lee BIA members and leverages grants and donated materials to provide construction and remodeling services to qualified homeowners throughout LeeCounty. Major supporters include Cape Coral Plumbing, Ferguson Enterprises, Harbor Springs Building Company, Nilles Design Group, Priority Marketing of Southwest Florida, Stock Development, Sunset Air and The Aubuchon Team of Companies. Builders Care is headquartered at the Lee BIA offices at 10501 Six Mile Cypress Pkwy., Suite 104 in Fort Myers. Donations can be made online at www.LeeBuildersCare.org, or to the Builders Care general fund at BB&T Page Field branch at 4959 South Cleveland Ave. in Fort Myers. More information is available by calling 239-938-0056.

Established in 1992, Priority Marketing is a full-service marketing, advertising and public relations firm. The company is located at 8200 College Pkwy., Suite 201 in Fort Myers. For more information call 239-267-2638 or visit www.prioritymarketing.com. Also, follow Priority Marketing online at twitter.com/prioritymktg or on Facebook. For recent news and marketing insights, visit the blog: www.SouthwestFloridaMarketingForum.com

Priority Marketing, Builders Care, Stock Development win state award

The Florida Public Relations Association honored Priority Marketing, Lee BIA Builders Care and Stock Development with an Award of Distinction at the Florida Public Relations Association’s 2013 Golden Image Awards. The winners are selected by a panel of industry professionals outside the state of Florida who evaluate entries based on several criteria including a situational analysis, objectives, implementation, results and budget.

Priority Marketing, Builders Care and Stock Development were awarded the Award of Distinction in the category of institutional public relations programs for its community relations and public relations efforts on the extreme home makeover project for the Garcia family.

The Florida Public Relations Association’s Image Awards is an annual competition that recognizes measurable excellence among Florida public relations professionals. Priority Marketing has won more than 100 Image Awards since its inception in 1992.

Break a leg: Instagram adds video

Posted June 24th, 2013 by Priority Marketing and filed in Uncategorized

There is a new way to share video quickly and easily through social media. Last week, Instagram announced the addition of video-sharing, and it’s as simple as can be. When you take a photo on Instagram, you’ll see a movie camera icon, which you tap to enter video mode. Users can take up to 15 seconds of video.

How can marketers use this? Obviously the sky’s the limit, and we would be happy to help you brainstorm ways to incorporate video into your social media plan. Just remember to keep it authentic and appealing to your audience. As with any social media tactic, don’t overuse it and don’t abuse it by posting spam-like commercial content. Instead, think of the primary reasons your customers use social media (entertainment, news, social networking, etc.) and create strategic customized video content that fits their agenda. It should look spontaneous, but it should be a well-planned part of your social media strategy.

For a social media plan makeover incorporating the latest trends and tactics, contact the team at Priority Marketing at 239-267-2638. Learn more about us at www.PriorityMarketing.com.

Priority Marketing wins national award for local TV campaign

Posted April 30th, 2013 by Priority Marketing and filed in Uncategorized

Priority Marketing has been honored with a national Telly award for
its role in the creative direction and production of three Avow television commercials. The campaign was among nearly 11,000 entries from 50 states and numerous countries. Produced in conjunction with members of the Avow advancement team and One Stone Media, the winning campaign featured a family testimonial and two reenactments that highlighted Avow services which include specialized end-of-life care to those living with a life-threatening illness and support to those who care for them.

The Telly awards are a national competition honoring local, regional and national television commercials and programs, as well as video, film and web productions. The Avow Hospice award winning commercials are in play on various local stations currently and may be viewed online by visiting: http://avowcares.org/video-gallery.

Priority Marketing wins Grand Image Award

The Florida Public Relations Association (FPRA) Southwest Chapter honored Priority Marketing with two Image Awards during the 2013 Image Awards ceremony. The winners are selected by a panel of industry professionals who evaluate entries based on several criteria including a situational analysis, objectives, implementation, results and budget. Priority Marketing was awarded the Image Award in the news release category. The news release titled, Cape Christian Fellowship to build park for the city, also earned Priority Marketing the Grand Image Award, the highest award in the printed tools of public relations division.

The Florida Public Relations Southwest Chapter’s Image Awards is an annual competition that recognizes measurable excellence among Southwest Florida public relations professionals. Priority Marketing has won more than 100 Image Awards since the inception of the program in 1986.

Established in 1992, Priority Marketing is a full-service marketing, advertising and public relations firm. The company is located at 8200 College Pkwy., Suite 201 in Fort Myers. For more information call 239-267-2638 or visit www.prioritymarketing.com. Also, follow Priority Marketing online at twitter.com/prioritymktg or on Facebook. For recent news and marketing insights, visit the blog: www.SouthwestFloridaMarketingForum.com

Melissa Cofta Joins Priority Marketing Team

Posted March 20th, 2013 by Priority Marketing and filed in Uncategorized

Melissa Cofta, APR

Melissa Cofta, APR, has joined Priority Marketing as marketing and public relations account manager. In this position, she will provide account services to a variety of clients and work with the firm’s creative team to develop strategies to achieve their marketing goals.Cofta has seven years of experience in non-profit resource development having most recently served as the director of development for PACE Center for Girls of Lee County. She holds a bachelor’s degree in communications specializing in public relations and advertising and a Masters of Business Administration concentrating in marketing. Cofta is the vice president of member relations for the Southwest Florida chapter of the Florida Public Relations Association and serves on the board of directors for the Greater Fort Myers Chamber of Commerce.Established in 1992, Priority Marketing is a full-service marketing, advertising and public relations firm. We are located at 8200 College Pkwy., Suite 201 in Fort Myers. For more information call 239-267-2638 or visit www.prioritymarketing.com. Also, follow us online at twitter.com/prioritymktg or on Facebook.